Tokenomics

Designed for the long term

$DWELL

Name / symbol$DWELL Token not launched yet
ChainSolana (SPL token, minted by star.fun)
Supply1,000,000,000 — fixed. No mint authority after launch.
Launchstar.fun curated raise at a $1M launch valuation. 5-day deposit window, funds held in escrow; full refund if the raise misses its target.
Equity rightsThe project adopts the Bedrock framework. We are on the July 9, 2026 version of the Bedrock framework.
LiquidityMeteora DWELL/USDC pool seeded with 60% of supply plus liquidity from the raise proceeds.

This page states mechanics as facts and makes no price promises. Token value floats with the market and can go to zero (see Risks).

Allocation

Bucket%Notes
Initial liquidity60%Seeds the Meteora pool alongside the raised USDC
Company treasury10%Disclosed below
Structured sell orders10%Single-sided sells that execute as market cap reaches preset levels on the star.fun schedule
Team20%3-month cliff, 9-month linear vest

dwells: what earners get

1,000 dwells = $1.00 of earned ad value. Fixed. A dwell is a dollar-denominated ledger credit earned per qualified view. dwells are reward credits: non-transferable, not the token, and they never convert to $DWELL.

RedemptionHow it settles
USDC to your walletFace value less the 10% protocol fee, $100 minimum. Transfer executed by licensed partners as counterparty of record.
Claude creditsRedeemed at a 10% boost — your dwells buy Claude subscription time at 110% of face value. Delivered by email, typically within 48 hours.
Redemption terms
  • dwells expire 185 days after they are earned if unclaimed.
  • Dwell reserves the right to withhold payout to any party deemed fraudulent, or for any reason.
  • dwell points are fundamentally arbitrary and are not a currency.
  • Transfer rates of dwells are subject to change at any time.

The advertiser dollar

Advertisers pay a fixed dollar CPM by card, USDC, or Solana. Per $100 of spend:

$90.00

Rewards pool. Earmarked on the ledger and split 60/10/30 below in USDC.

~$2.50

Card/crypto processing · Stripe or exchanges

~$2.50

Buffer for slippage · Jupiter/Meteora exchange

$5.00

Advertiser fee

Paying in SOL or $DWELL? The payment is held while the ad is in review, then swapped to USDC when the ad is accepted. The campaign's dollar amount is the realized USDC at acceptance time, so the effective CPM and impression count can differ slightly from the checkout quote. If the ad is rejected, the held SOL/$DWELL is refunded to the paying wallet.

The pool split — 60 / 10 / 30

Each campaign’s rewards pool splits by dollar value:

Viewer — the person who watched the ad Viewer’s referrer Protocol

The referrer share is carved out of the pool, not paid on top.

Risks

Token price volatility

$DWELL floats with the market — down to zero if the market goes there. It receives no revenue flows and no support from the company. Your earned dwells are unaffected: they are dollar-denominated and settle in USDC or Claude credits regardless of the token's price.

Thin liquidity

The Meteora pool is seeded with 60% of supply plus raise proceeds; early pools are still shallow, and large trades move the price. The company does not trade against or into the pool.

Wash-impression farming

A cash-redeemable reward raises fraud stakes. Defenses: server-authoritative impression tokens, a 2-second dwell backstop, per-device and per-IP daily caps — plus payout requires a logged-in, wallet-linked account.